All-Natural Australian Mineral Makeup For Mature Skin

Whatever your age, we believe that you should feel confident and beautiful every day and our luxurious, all-natural makeup for older women will help you do just that. No matter if you wear makeup every day or just on special occasions, add some RAGEISM BEAUTY to your makeup kit and they will soon be your favourite go-to products. Freshen up your skin tone, soften fine lines and say goodbye to those dark circles – it doesn’t matter whether you’re in your forties or eighties! You’re entitled to look and feel beautiful at any age.

You can shop our entire range here, whether you are looking for a few additions to your makeup kit or a whole new set; we have you covered. We also have a range of gorgeous makeup tools that will make applying your makeup a dream. Just like our mineral makeup products, our vegan tools have been made with the finest quality materials. It’s time to rage against ageism and join the Rageism Beauty movement now.

We believe that every woman, no matter her age, deserves to feel confident and look youthful and radiant at all times. That is why we developed RAGEISM BEAUTY, all-natural Australian mineral makeup for mature women.

Whether you like to wear makeup every day, or you reserve it for special occasions, our lineup of makeup products would help you look your best all the time. Get rid of dark circles around your eyes, smoothen age lines, conceal blemishes, and freshen up your skin with makeup that would suit your mature skin and have you looking flawless.

Our range of makeup products includes mineral foundation, primer, eye makeup, mineral powder, mineral bronzer, makeup remover, concealers, and more. We also make and sell tools you can use to apply these products. These tools are made from fine and soft materials and are made to be gentle on your skin. They also do not clog your pores.



$100 Gift Card
$150 Gift Card
$50 Gift Card
5 Minute Makeover Liquid Foundation Makeup Kit
5 Minute Makeover Powder Foundation Makeup Kit
All About The Eyes Kit
All Day Foundation
Amazon Eye Kit
Angled Contouring Brush
Blush & Bright Gift Pack
Brow Butter For Perfect Full Brows
Chubby Eyeliner, Eyebrow & Eye Shadow Pencil


At RAGEISM, we live and breathe empowering women over 40 to be truly confident and love the skin they are in. We invite you to check out our blog which offers not only makeup advice for any skin type and tips on achieving better overall health, but also profiles on women over 40 who are, in our opinion, the embodiment of what RAGEISM BEAUTY stands for.

What Do RAGEISM BEAUTY Products Contain?

RAGEISM BEAUTY mineral makeup products are made using only natural and skin-friendly ingredients like zinc oxide, titanium dioxide, jojoba oil, apricot oil, mica, and so on.

These are ingredients that would protect and nourish your skin, without having adverse effects. Our makeup products are cruelty-free and are great for all skin types, especially sensitive skin.

There is no age limit for looking your best. With RAGEISM BEAUTY, you can reclaim your elegance and shine with your natural glow.

You can order our makeup products from our online shop and have it delivered straight to your doorstep anywhere you are within Australia, or abroad.


RAGEISM BEAUTY is a leading Australian mineral makeup brand. Our products are made for mature women, some of whom find it hard to choose makeup products that would suit their skin. Here are a few reasons why our makeup products stand out.

We Only Use Natural Ingredients

As a mineral makeup brand, we make our products using only natural ingredients that are safe and gentle on your skin. Our products contain natural minerals, oils, organic compounds, and other elements that are suitable for your sensitive skin.

The ingredients we use are locally sourced and our products are generally cruelty-free. So you can be sure you are buying from a company that cares for the environment, as much as we care for your skin.

Our Products Are For The Mature Woman

Most women over 40 find it hard to see good minerals makeup products that would suit their skin. This is because not every company makes products with that age range in mind. But we have set out specifically to make products for women who are 40 and above so that they can always feel confident, look flawless, and maintain their natural tone.

Wide Selection of Products

Another reason why you should choose us if you have not already, is that we have a wide and varied selection of makeup products that provide flawless coverage. From mineral foundation to lipstick, primer, loose mineral bronzer, eye makeup, and much more. Our products also come in different shades and colours.

This means you can trust us to cater for all your makeup needs, no matter the type of product you want.

Australia’s No. 1 Mineral Makeup

RAGEISM is a makeup range tailored especially to the needs of maturing skin.

As Australia’s no.1 mineral makeup brand, RAGEISM doesn’t have to settle on quality. All of our products are vegan, cruelty-free and we only use use the very best locally-sourced ingredients and materials. So make the switch now.


Beauty for the Ages for all skin types

Beauty isn’t inherited. It is earned. And no one has earned it more than the woman who has truly lived.

Each line and imperfection is a sign of a life well-spent. Beauty is for the woman who has seen it all and who refuses to stay invisible in a youth-obsessed culture.

But more importantly, beauty is for the woman who believes in mindful and sustainable self-care – one where clean, chemical-free makeup for older women takes priority over the latest trends.

Rageism Beauty brings you Australian-made makeup for the finest locally sourced ingredients and packaging. As the only luxury brand designed for women over 40 in Australia, each and every one of our products are crafted with passion.

Because we don’t believe in compromise when it comes to beauty and self-care. Rageism Beauty lets you have it all, from local to luxury and inclusive to cruelty-free.

We call on all women to take a stand against the obsession with youth. Rageism is more than makeup. It’s a movement.

Join the rage against ageism

Rageism is here to challenge our preconceived notions of beauty by putting the spotlight on makeup for mature women. With very few exceptions, beauty brands use images of young women for their campaigns, and yet older women have more purchasing power, making up a sizeable chunk of consumers.

We will no longer stay on the sidelines. Women over 40 are discerning consumers who know exactly what they want from their cosmetics: clean, ethical, luxurious, and locally sourced. And they refuse to settle for anything less.

It’s time beauty brands listened. Rageism is here to heed your call for all natural beauty. Made with beneficial, all natural ingredients, our products were tailor-made for mature skin. Kiss fragrances, mineral makeup and mineral powder and oil, alcohol, and other artificial substances goodbye.

With a short, clean, and easy-to-pronounce ingredients list, you’ll know exactly what you’re getting and what it can do for your skin to get that perfect skin toned. Learn about our ingredients here.

But what’s on the outside matters, too. That’s why our recyclable packaging is stylish, durable, and made with the best locally sourced materials for any of our mineral powder.

We’re proud to say that our makeup and makeup removers is not tested on animals. In an age where there are alternatives to animal testing, we don’t see the need to inflict cruelty on animals for our benefit. Vegan-friendly, cruelty free, and sustainable, Rageism isn’t just good for women over 40. It’s also good for the environment!

Mineral makeup for the confident, self-assured woman

There’s a kind of confidence that can only come with age. It’s the way she commands the room with her presence. That lit-from-within glow that turns heads in a busy street. The willingness to assert herself against ageism and claim her rightful place in a youth-obsessed landscape.

It’s unmistakable. She must be a Rageist Beauty.

The Rageist Beauty is a woman’s woman. She enjoys the fun and frills of lipstick and blush. By rejecting the stereotype of frumpy middle age imposed on so many women, the Rageist Beauty goes big and bold. And yet she marches to the beat of her own drum, and not to the latest beauty trends.

But more importantly, she enjoys caring for herself. Choosing only the best cosmetics, she wants clean, natural, and effective. Makeup should make her look and feel her best. Makeup and skincare should be straightforward, with ingredients that are natural and nourishing for a natural beauty results.

Rageism Beauty makes you look good at any age because real beauty has no shelf life. Expiry dates are for products, not for people. Get in touch with your inner rageing beauty. Take up your makeup and be visible.

The Women Behind Rageism Beauty

As women over 40, Paula Nagel and Kathrine Baulderstone felt alienated by the mainstream beauty industry, with products being marketed primarily to teenagers and women in their 20s and 30s. Not only were older women conspicuously missing from beauty campaigns and glossy magazines, there were very few products that catered to the specific needs of their skin. And the ones that did were often labeled as “anti-ageing”, as if ageing were something to fear instead of embrace.

But instead of retreating from the spotlight, as older women seem to be expected to do, they decided to create a luxury brand that could fill this gap in the market.

Enter Rageism. A battle cry against the industry’s obsession with youthfulness, our beauty brand was especially formulated with mature skin in mind.

Our research team has worked tirelessly to uncover the changes in our skin as we age. The result is a diverse range of products that lets your skin breathe, improves its overall condition, and offers sun protection.

No parabens. No alcohol. No synthetic binders. Just good, clean, natural ingredients that are gentle on your skin.

All our cosmetics are designed, produced, and packaged in Australia. Rageism Beauty is a luxury brand that we can proudly call our own.

Join the Rageism movement and count yourself among the many women who refuse to bow down to mainstream beauty standards.

Mineral makeup is a makeup product that is made using natural mineral pigments, and other naturally-sourced and healthy ingredients. These finely milled minerals have properties that are good for the skin.

For example, some of our products contain zinc oxide, which helps to lower skin inflammation, lock in moisture, and helps to slow down ageing. Another mineral, mica, is what gives our products that shine that would help you stand out. Pomegranate seed oil, another ingredient in most of our products, is good for oily skin as it gets rid of excess oil and helps to control acne breakout.

Our products contain a lot more of these kinds of natural ingredients, all of which have skincare benefits. If you want to maintain soft, healthy skin, then you should use products that contain ingredients from nature.

Mineral makeup products also do not contain harmful chemicals or synthetic ingredients, some of which could cause damage to your skin. They are safe to use on different skin types. Mineral products are also non-comedogenic, as they do not block your sweat pores, allowing your skin to breathe properly.

Here at RAGEISM BEAUTY, we sell a diverse range of makeup products. We understand that while some people like to keep their makeup simple and minimal, some others prefer to have their makeup as elaborate as possible. And so, we make different types of products to cater for our different customers.

We have concealers, primers, bronzers, matte lipstick, eye pencil, liquid foundation, eyeliners, loose powder, pressed powder, mineral powder, and much more. We also sell brushes and makeup removers. Whether you want your makeup to be elaborate, or you want something to just touch up your natural beauty, we have great options for you.

You can browse our website to see the many products we have.

Yes, we make and sell products for mature skin. Our target audience includes women who are 40 years and above. Most women who fall under that age range often find it difficult to get products that would work well for their skin. And that is what makes us different. All our products are specifically made for the mature, elegant woman and are formulated to suit her skin.

By using natural and skin-loving ingredients, we are able to make products that you can use on any skin complexion without any worries. Our products would help to restore your youthfulness and make you look and feel more confident.

Applying mineral makeup on your face works the same way you would apply any other kind of makeup. You may already be familiar with some of the types of products we sell, as most of the products we make are the ones you may have used before. The only difference is that we use minerals and other natural ingredients.

We also have makeup remover, which helps to clean off the makeup at the end of the day, to allow your pores to breathe while you sleep.

Yes, RAGEISM BEAUTY is good for all skin types, including sensitive skin and oily skin. This is because we use ultra-fine minerals and other ingredients from nature that do not react with your skin, or your skincare routine. Instead, our products would protect and nourish your skin each time you use them.

Mineral foundation is a better option because it is great for all skin types. It also provides amazing coverage, better than other kinds of makeup.

The pressed mineral cover foundation has a long-lasting natural finish that would improve your complexion over time as you use it. Using our mineral foundation results in a dewy finish, which reflects the light around you, making your face shine. Interestingly, it also offers sunscreen protection, so that your skin is not affected by the sun rays.

You should make the switch today to using our mineral foundation for your face.

Here at RAGEISM BEAUTY, we make products that match your natural skin tone. From primer to the foundation, mineral powder, concealers, and even eye makeup, we have products that blend well with your natural tone. This means you can wear your makeup without it being so obvious. This is particularly good for people who are not big fans of heavy makeup..

You can select from our range of products, the ones that best suit your skin tone before buying. We can also assist you to choose the right shade of product for your skin.